Levi Davenport's Bligity Blog

Creating a company presence on the internet is not easy. A successful website is found on the first page of a Google search and the key to online success is website traffic. So how do you get it?

- Find a good freelance SEO consultant and hire them. Ask around, do some research, and find an online media agency with a good track record. That company can help get your website to the top of Google.

- Take advantage of YouTube. It’s the biggest social media tool on the internet – scoring more hits than either Facebook or Google. Google now offers a tool to change videos to texts, as well. You can even use PowerPoint presentations rather than video of yourself. YouTube is an excellent tool to help your company climb to the top of search engines.

- Blogs are an excellent way to showcase your company and draw readers to your website. Start a blog on your website, making sure that there are lots of links from the blog to the website. Your blogging topics should be relevant to your business or industry.

- Distribute articles that are relevant to the products you sell or services you provide and link back to your website from them. There are plenty of free sites that you can post your articles. Not only will you get people visiting your website via the articles but each link you get pointing back to your website will improve its rankings in the search engines.

- Social networking is an excellent way to garner online exposure for your business. It will bring new customers to your website. Popular social networking sites include Facebook, Twitter and LinkedIn as well as many others. Be sure to add a link to your website to your posts so that customers can find you website.

- Online marketing is well served by press releases. Press releases keep your customers and potential customers up on company news and upcoming events. Your brand reputation will be enhanced and your company’s web presence will be established. Press releases will create possible relationships with potential customers and bring traffic to your website.

The key to all of this is to always include a link to your website. You can tweet and Facebook ’til the cows come home but if readers don’t know where to find your website all of your work is in vain. Try the ideas above to watch your company’s website shoot up the Google rankings. A successful website will be on the first page of Google searches. Get out there and make it happen!

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